The historic McNichols Building’s grand reopening

In 2012, D+i partnered with Denver Arts & Venues to create a refreshed identity, signage and online presence for the historic McNichols Building’s grand reopening. The new identity and brand expression combined the most iconic architectural element of the building with modern typeface, color palette and a unique play on negative space. The website connects users with information about the history of the building as well as up-to-date information on upcoming events, programing and exhibitions.

Last year, the McNichols Building was temporarily closed for a reconstruction project to create additional courtyard and event space. Denver Arts & Venues enlisted our help once more to create a series of assets to announce the upcoming building reopening on September 15th.